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best betting sites ghana

Top betting sites in Ghana

Ghana’s sports betting industry has been growing in leaps and bounds over the last few years. While it’s not yet at the level of the Nigerian or South African betting industry, it still contributes to a significant portion of the continent’s sports betting revenues.

With a population of over 26 million and a meagre internet penetration of 14% as of 2016, there is ample room for growth. This explains why bigger sports betting brands are making their entrance into the country. In this article, we examine the sports betting market in Ghana and the top betting sites for punters to test their sports betting tips on. We also explore what makes a bookmaker website great.

Bonus offers Best Bookies in Ghana

 

Betting in Ghana

While there’s room for growth in the industry, the average revenue for bookmakers in the country is $3.5 million per month. The GGC is the body that regulates sports betting in Ghana. The gaming tax of 17.5% of the gross revenue is also one of the most lenient in Africa.

Ghana’s strong currency and growing expat community are some of the factors that can facilitate the growth of the industry. Mastercard debit cards are the number one form of payment, while the minimum gambling bet averages 5 credis in Ghana.

Ghana betting sites
© Adobe Stock/Rawpixel.com

What Separates the Best Sports Betting Websites From the Rest
The bookmaker a punter signs up for can make a huge difference in their success. From marginal odd differences that can make a huge difference in the long run to a smooth overall experience when placing your bets, the best websites stand head and shoulders above the not-so-great ones. So what aspects differentiate exceptional bookies from others?

1. User Experience
According to Peter Morville, for a website to be scored great on the user experience scale, it must be usable, desirable, useful, valuable, accessible, credible and findable. Let’s look at each one in turn.

When you enter into the bookmaker website or app, can you use it effectively or does it dither and load at a snail’s pace? This is what it means to be usable. Some bookmakers are good but not useful to all punters, probably because they do not offer betting options on specific sports.

Do you get value for your money and your time? A good bookmaker must provide something of benefit to you. In terms of being desirable, a website should be pleasant to the eye, and have well-thought-out aesthetics and layout.

A good bookmaker should be credible; that is, they must take the security of your personal information seriously, in addition to being registered with the appropriate regulators.

2. Add-On Features, Offers and Promotions
In a highly-competitive industry such as sports betting, punters have the upper hand and should never settle for subpar offerings. A bookie that does just the bare minimum is a no-no, unless they meet other personal expectations. This, of course, is up to the individual.

Do they offer live streaming of sports events? Do they offer promotions regularly? Are they going to reward your loyalty? What promotions could play into your sports betting tips and strategies?

These and more are some of the questions that great bookies answer well. They offer live streaming and a host of other features, do promotions regularly, reward your loyalty and give you opportunities to lower your risks.

3. Super Customer Service
Bad customer service makes businesses lose customers and the same should apply to sports betting sites. When things go wrong, how quickly can you get help from the bookie? You shouldn’t have to reach them on all their customer service channels before your query is answered.

Do they even have more than one channel to contact them on? Bookies must have multiple channels where customers can talk to them on such as live chat, email, a dedicated phone line, social media and even WhatsApp.

Furthermore, it is not enough for them to have these channels; they also need to be manned by well-trained agents that are knowledgeable on the different subject matters you may have a query on.

4. Available Betting Options
Bookies are for-profit businesses and will do all they can to maximize profit. The extent to which bookies go is, however, very different to one another. Some protect themselves by limiting the sports and markets you can bet on.

While as a punter you’re advised to streamline the markets and sports you bet on, you want to make sure you’re making the decision yourself and not being forced into a corner because of the lack of options on a particular bookie. It is important to select a bookmaker that gives you many options on different sports, with an extensive set of events to bet on.

If you want to keep most of your betting under one bookie, then this is very important. You can check out our sports betting tips page for great selections and where to find the highest odds on such events.

5. Customer Feedback and Transparency
Reviews and overall opinions on social media are a good gauge of how well a bookmaker is doing. Are people on social media complaining about the odds offered or about the bookie’s services? Then it is best to pay attention to such details and avoid these sports betting sites.

Have you read their terms and conditions? Is everything there written clearly and straightforward? Poorly worded terms and conditions are a red flag, and could indicate a purposeful desire to inject ambiguous details into the document.

It is also pertinent, at this juncture, to advise you to read the general terms and conditions of the bookie you sign up with, as well as other attached requirements on offers and promotions. These details should be easily located and accessible on your bookie website.

Based on the factors listed above and our tests of some of the betting sites that operate in Kenya, our top betting sites are 22bet, Betway, 1xbet, Betfair.

22bet transparent logo
© 22bet

22bet
22bet was founded over 12 years ago and is one of the relatively new entrants into the Ghanaian sports betting market, having been established in 2017. Our 22bet review shows that the bookie has a minimalist layout that makes it easy to find what you’re looking for. Because of this minimalist look and feel the website loads quickly, making for a fluid user experience. The user experience is also consistent when using 22bet’s mobile version.

22bet offers a range of payment options for depositing and withdrawing funds. However, it should be noted that 22bet doesn’t currently use Ghana’s currency – cedis. The available deposit channels include popular e-wallets, Visa and Mastercard cards, cryptocurrencies and a host of banking channels. Customers can equally make withdrawals using most of the available banking channels.

22bet offers new users a 100% bonus of their first deposit up to 122 EUR, which is about 750 cedis. In addition to the bonus, each customer is awarded 22 bet points, which they can redeem later on. Conversely, a customer can opt for their welcome bonus to be paid into their casino account. Should a customer choose this option, the limit on the welcome bonus grows to 300 EUR (about 1,800 cedis).

In terms of betting options, there are diverse sports to bet on, with multiple events equally available across these sports. Aside from sports, the bookie also covers e-sports such as Call of Duty and Street Fighter. Punters can also watch live sporting events while they play live bets on these games. Our 22bet review also shows that the lowest deposit users can make is 1 EUR (approximately 6 cedis).


 

betway ghana offer
© Betway

Betway
Betway is one of the most recognizable sports betting brands in the world, having been around for a while; its sponsorship of West Ham United in the English Premier League and Leganes in the Spanish La Liga has also contributed to its remarkable reputation as a leading global brand. The bookie entered the Ghanian market in 2016 and has since established itself as one of the leading bookmakers in Ghana.

One of the hallmarks of Betway is how intuitive the website is towards both new and experienced punters. The transitions between the pages are seamless, the website is fast and things are easy to find. The colours are also easy on the eye and make for an agreeable experience – an experience that extends to mobile devices.

New users are greeted with a 50% welcome bonus up to the tune of 200 cedis on their first deposit, which must be wagered three times on bet slips with 3.0 minimum odds before it can be redeemed. The minimum deposit applicable to the Ghanaian punter is 1 cedi, while the maximum is 2,000 cedis.

There are many payment channels available to users in Ghana; our Betway online review shows that usable options include Visa and MasterCard cards, online payment companies like Skrill and Neteller, as well as mobile wallets through the popular mobile networks (Tigo, Airtel, MTN, and Vodafone). If you are faced with challenges making withdrawals or deposits, you can contact customer care via email, live chat, dedicated telephone lines, Twitter and WhatsApp.


 

1xbet logo flag ghana
© 1xbet

1xbet
In conducting this 1xbet bookie test, we placed a series of bets and found that the bookie lives up to its reputation, especially in terms of betting options available to punters. More importantly, the offerings are tailored to the Ghanaian market. The registration process for new users is as straightforward as it can be. Registration options include email, one-click set up, SMS and social media linking.

On top of that, new users are eligible for a welcome bonus that gives them 100% of their first deposit up to 500 cedis. However, users must confirm in their account settings that they want to participate in all 1xbet’s promotions and offers. The minimum deposit is about 5 cedis.

Aside from the welcome bonus, our 1xbet bookie test revealed that the bookmaker offers other promotions and bonuses. These include accumulator bonus, X2 Wednesday, Lucky Friday and birthday bonus amongst others.

Users can make deposits via any of these five payment categories: mobile wallets, cryptocurrencies, electronic wallets, bank cards and payment systems. The mobile wallets supported include Airtel, Tele2, Siru Mobile, Raycash and M-Pesa. While the electronic wallets supported by the bookie include Skrill, FastPay and many others.

The betting options found during our 1xbet bookie test were so diverse that it is highly likely you’ll find any betting option or market you’re looking on the bookie’s website. Apart from sports, you can also play casino games and slot machines.


 

Betfai betting phone mobile
© Betfair

Betfair
Betfair has built a successful brand as the world’s best betting exchange platform. Its predominantly yellow and black brand colours set the bookie apart from the crowd, and also add a unique feel to its website. Users can access Betfair through their mobile devices either via a browser or the native iOS and Android apps.

The bookie covers different sports including football, darts, mixed martial arts and much more. In Ghana, our Betfair betting review indicated that it charges a commission of 6.5% on all winnings. For example, if you wagered 50 cedis on a 2 odds game and won, the 6.5% commission will be taken from the extra 50 cedis you earned and not on the total 100 cedis won.

Betfair offers new users 100% of their first deposit up to £100 (about 720 cedis). The minimum deposit to be able to claim this bonus is £10 (7.2 cedis). Apart from primarily being a bet exchange platform, Betfair also offers its own sportsbook, which has popular features such as live streaming, cash out and other features that all kinds of punters will find useful.


 

Summary

The betting market in Ghana is growing and there are still ample opportunities for bookies to take advantage of. From our testing and review, we have found 22bet, Betway, 1xbet and Betfair to be the best bookmakers based on the series of factors outlined above.

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